Free Tools for Addiction Treatment Centers

Before You
Spend More,
Find the Leaks.

Your Google Ads budget can lose value through the searches you buy, the pages people land on, and the friction that stops an inquiry. Use four free tools to check your traffic, website and ad costs, then explore what better results could mean for your center.

The Diagnostic Suite

Four Tools. One Goal:
More Value From Every Click.

Choose the tool that answers your biggest question: what may stop people from contacting you, which searches fit your center, where budget may be lost, or what more customers could be worth.

01 / Landing Page Diagnostics

Landing Page Lift

A landing page can look polished and still lose qualified visitors. Find potential gaps in your messaging, credibility, mobile experience, and calls to action, with practical improvements worth prioritizing.

Conversion Structure Trust & Credibility Mobile Experience Page Performance
Conversion Assessment
Report Preview
Landing Page Analysis
Category-level conversion review
Example Overall Score Find the strengths and friction points affecting your page.
Message Clarity
Trust Signals
Page Structure
Mobile UX
Illustrative report. Scores are examples, not actual audit results.
02 / Free Ad Waste Calculator

Ad Waste Intelligence

What might conversion friction be costing your campaigns each month? Enter your URL and a few inputs for a modeled estimate of potential waste and where to investigate first. Developed from 11+ years of treatment-marketing experience, insight from $135M+ in paid media overseen, and published third-party industry conversion research.

Estimated Monthly Waste Conversion Gaps Reputation Signals Mobile & Speed
Ad Spend Efficiency
Example Scenario
Potential Monthly Waste
$12,400 / month
Illustrative estimate for a hypothetical campaign.
Page Conversion Friction $5,300
Mobile & Performance $3,900
Reputation & Trust Gaps $3,200
Example figures only. Your result will depend on your inputs and the calculator's assumptions. Estimates are not verified financial losses.
03 / Paid Search Intelligence

Search Term Intelligence

Not every paid click has a realistic path to admission. Analyze your Google Ads search terms to surface irrelevant intent, potential payer-fit mismatches, and negative keyword opportunities before more budget goes to the wrong searches.

Search Term Analysis Negative Keywords Intent Patterns Waste Identification
Search Intent Analysis
Audit Preview
Query Quality Review
Identify intent patterns before they drain additional budget.
Example Search Term Classification
private detox treatment center Relevant
addiction treatment options Exclude?
medical rehab facility near me Exclude
inpatient rehab insurance coverage Review
Illustrative queries and classifications. Final exclusions depend on payer eligibility, geography, and campaign objectives.
04 /Ad Costs & Growth Planning

Ad Cost & Growth Calculator

What do you pay for each lead and customer? Enter your ad spend and results to see your current costs. Then test what better-fit leads or more sales could be worth—or work backward from a customer goal. Start with the numbers you know; deeper questions are optional.

Cost Per LeadCost Per CustomerGrowth ScenariosCustomer Goals
Ad Costs & Customer Growth
Made-Up Example
Your Costs. Your Next Move.
$10,000 in ad spend. 100 leads. 10 customers.
Ad cost per lead$100
Ad cost per customer$1,000
With 20% more leads becoming customers10 → 12
Illustration only. The lead count and ad spend stay the same. Your results use your own numbers; growth scenarios are estimates, not promises.
From Click to Admission

Find the Breakdown.
Prioritize the Fix.

01 / CONVERSION

What happens after the click?

Evaluate whether your landing page makes it easy for the right visitor to understand your center, build trust, and take action.

02 / EFFICIENCY

Where might budget be leaking?

Quantify potential inefficiencies across your funnel so you can prioritize the problems most likely to affect performance.

03 / INTENT

Are you buying the right traffic?

Review search behavior and query relevance to identify traffic that may be consuming budget without producing qualified demand.

Beyond the Diagnosis

Know What to Fix.
Want Help Fixing It?

These diagnostics reveal where to investigate, not guaranteed financial losses or admissions gains. Healix can help validate the findings against your real campaign and admissions data, then prioritize changes that matter.